National Account Manager

National Account Manager – Off Trade Hybrid working - Office based in London £60+ car allow + bonus + excellent benefits Alexander Steele are working with an award winning, premium branded, drinks business. The business is highly successful in both the on and off trade channels. The business has a fantastic reputation not just for the quality of their products, but also for their collaborative, and professional culture. The account base will be made up of: • Specialist Groups eg; The Whisky Shop, Majestic, The Whisky Exchange • Luxury Department Stores eg; Harrods, Selfridges • Private Client Brokers eg; Bordeaux Index, Fine And Rare. Primary Duties and Responsibilities • Deliver against overall channel revenue targets and KPIs. • Develop distribution and rate of sale for portfolio in existing off-trade customers. • To have direct input into our single cask/bespoke product programme enabling our brands to have a unique presence and revenue stream generated from these placements. • Support customers with staff education and training where required. • Communicate with customers to ensure that they are up to date with all developments on the portfolio and business. • Liaise with brand owners ensuring that activations in their shop window accounts are managed and delivered in line with their overall expectations. • Organise and deliver consumer tasting events with key customers, liaising with the Brand Ambassador team where appropriate. • Develop and manage promotional programmes across all customers. • Evaluate off-trade activity and recommend improvements to current activity programmes. • Liaise with credit control to ensure that no consumers pose an undue credit risk to the business. Key Skills and Knowledge Essential: • Firsthand experience of the UK’s premium spirit/alcoholic beverage market with a very good working knowledge of dark spirits. • An understanding of the key dynamics and changes influencing the UK spirits retail channel. • The ability to develop and evolve first hand commercial and personal customer relationships. • The ability to develop a long-term strategy for your customers whilst being hands on enough to solve short term issues. • A high attention to detail and strong organisational skills. • Good commercial acumen with the ability to determine the customer’s needs and wants across their account base. • Possess a hands on, can do, sociable attitude embracing the Speciality Brands culture and environment.